Weekly Digest for 10 July 02012

The purpose of this newsletter is to foster the exchange of information through communication. Please consider replying to this email for a private dialogue, or via http://plus.google.com (scroll to the end of this message for instructions on joining!) for a public exchange. Thank you!
Thought for the Week
This week I am going to be doing a lot of thinking about business development, particularly in the arena of selling some subscriptions to the new local small business collaborative marketing service that I am launching for Wolfeboro, NH.
I am also going to be doing some heavy thinking about turning services into products, and perhaps creating a tool that helps people do just that. Is this something that you would be interested in helping develop? Hit “REPLY” and let me know. We can even work together on turning one of your services into a product as we develop the application.
For those of you who have joined the circle on Google Plus, here is a private link
(if the link doesn’t work, you’re not in the Circle. Read the instructions at the end of this letter)

Out on the Public Web
Discover more about your audience with Social Media
Look at how your followers describe themselves
Find out when your audience is most socially active
Who else is your audience tuned in to?
What kind of content do they really want?
It is well worth reading the entire article and using the tools they link to. Especially Follower Wonk for Twitter. Fascinating.
Phil Bowermaster links to and comments on the state of higher education
Katie Floyd on how she uses Evernote
I use Evernote to write these digests and store all sorts of information
There is a must-read on New Kind of Book about the future of e-books

Guest Postings
No guest posts this week, but I did write a fairly personal essay about change, perspective and overcoming obstacles in your thinking at my personal journal. I’d love for you to check it out and leave a comment
Weekly Letter Excerpt
As a reminder, the Weekly Letters now post on Wednesdays, you can subscribe here

Once again, thank you for your attention. I look forward to discussing these topics with you. If you have any suggestions for future “Thoughts of the Week”, please reply and share them.
Have a great week!

Join Us on Google Plus


Google Plus is a Social Network that has some really powerful features and, possibly more importantly, games and silly apps are blocked out by default.

Join the group in our private conversations in discussing our work, projects, and personal development. It is a place for us to hold each other accountable for accomplishing our goals.

If you do not have a Google account you can create one for free at http://plus.google.com

If you do have an account just go to that link and log in with your username and password. Joind the group by following these simple steps:

1 – Click this link https://plus.google.com/107930630692298860551/about to see my page.

2 – Add me to your circles, by clicking the red button (at the top, to the left of my picture) perhaps clicking on “Create a new circle” and making one named “ICMM Group”.

3 – Finally, click the little envelope icon next to the Circles button and send me a message to let me know that you want to join the community.

As soon as I get the message I will add you to the Subscriber Circle and let you know that you can now access the private postings.

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